From app-driven hotel room keys and property way-finding systems, to booking tee times and room service from a tablet, hotel technology is becoming more sophisticated. This is enabling hotel guests to experience higher levels of customization and personalization during their stay鈥攈elping them feel more in touch and in control with the services of the hotel […]
It’s always exhilarating to go to an industry conference, isn’t it? For me, attending the Skift Global Forum聽last week was a refreshing way to connect with other hotel and travel leaders who share my same passions. It goes far beyond keeping up with the latest news, trends and forecasts. Hearing from and interacting with other […]
This summer, at the Boutique and Lifestyle Hotel Summit, more than 250 key players gathered for this sector’s leading international hotel conference and exhibition. Much like boutique hotels themselves, it was a creative and inspiring scene, bursting with enthusiasm and promise for the remainder of the year and well into 2017. A panel of experts […]
Whether you call it the sharing, collaborative or even gig economy, this tech-driven business model centered on peer-to-peer transactions for resources is undeniably on the rise鈥攊ts number of $1 billion+ companies has almost doubled annually since 2012, according to VentureBeat. And travel is, hands down, one of the most affected industries. So we’re taking you […]
Crafting an effective destination marketing strategy is a high-stakes, complex task. Tourism drives many destination economies, providing jobs and revenue. The marketplace is hyper-competitive and changes at an incredible pace. Destination Marketing Organizations (DMOs) are tasked with identifying top opportunities, managing budgets and defining priorities while implementing strategic visions for the future. In our role […]
More than ever, travelers aren鈥檛 using 鈥淚鈥檓 on vacation鈥� as an excuse to indulge in unhealthy habits. In fact, 1 out of 5 people travel with some type of health and wellness goal firmly in mind, according to Skift. Wellness tourism is a $494 billion industry and it doesn鈥檛 show any signs of slowing. To […]
In our blog series, A New Age In Travel, we鈥檝e focused on Generation Z and how they fit into the marketing landscape of the travel and hospitality industries. In this third and final edition, we鈥檙e looking at how to effectively communicate with this up-and-coming travel segment, as well as the generations before it. You wouldn鈥檛 […]
Depending on who you ask, the exact birth years of Millennials and Generation Z vary. But the most common consensus is Millennials are those born between 1980 and 1996, and Generation Z refers to people born after 1996. We鈥檝e covered marketing to Millennials, Millennial travel habits and given a basic overview of Generation Z,聽but how […]
It鈥檚 no secret that the hospitality industry is always evolving, not to mention increasingly competitive. With that being said, it鈥檚 important to stay ahead of the curve when it comes to trends and marketing. Which is why we鈥檙e launching A New Age In Travel, a three-part series about the most up-and-coming travel segment: Generation Z. […]
Food and beverage (F&B) programs have always been an important part of the hotel industry, but their importance only continues to rise. A hotel or resort鈥檚 F&B offerings could make or break a consumer鈥檚 decision to stay at the property or host an event like a meeting or wedding. With this in mind, we鈥檙e highlighting […]